Investor Documentation

Investor Pitch Deck – MindKite

Ruskin Felix Consulting LLC partnered with MindKite – a social platform where mental well-being matters, to create an investor pitch deck highlighting the overview, and working of the business, B2B benefits of the company, B2C benefits, and the functioning of the business. The pitch deck also helps in understanding the market trends, operations plan, financial projections, and investor information. 

MindKite, is the global community for inspiration, motivation, and wellbeing. It provides a safe, new social media space without the usual obligations of most social media platforms. The MindKite app focuses on mental well-being through interactive and engaging content. MindKite gives access to a personal daily diary to encourage improved lifestyle and planning. Daily motivational videos to motivate, uplift, and positively improve the outlook. Mindkite app also offers a positivity-driven newsfeed.

The problems that MindKite is trying to address are:

  • The phenomenon and attraction of social media apps & platforms, such as Facebook, Instagram & Twitter have taken the world, including the UK by storm. It is estimated that 45 million of the UK’s population are social media subscribers. 
  • However, although millions of clients enjoy their social media experience, substantial numbers are now realizing that the pressure to include and respond to pictures, likes friend requests, and increase follower counts can be the cause of severe anxiety, leading to a detrimental effect on their wellbeing and mental health.

Their solution includes:

  • Engaging and inspiring daily motivational videos, quotes, and voice notes presented by well-known celebrities and familiar faces on the motivational and inspirational speaking scene.
  • Tailored monthly wellbeing section with a variety of cutting-edge wellbeing content including, meditation sessions, stress relief, yoga, at-home exercise classes, mentoring, coaching, mental health aids, and podcasts.
  • A news feed and platform that does not include likes, follower counts & friend requests thus eliminating many of the causes behind social media anxiety and the constant need to compare lives with others. The news feed will promote a positive environment and safe open forum with support from other users and the MindKite team.

The roadmap of the project is as follows:

  • October 2021 – The official launch of the MindKite app is planned to coincide with: World Mental Health Day, which takes place October 10th, 2020.
  • 2023 – In a 2 Year period we plan to take the application into the hands of 310k+ users on the public market and have secured contracts/licensing agreements with a minimum of 3 major corporations to implement the App for their staff.
  • 2026 – The planned expansion of the MindKite Brand and App to various countries around the world with a focus on the United States of America, Europe, Australia, and Indian Markets with a total projected Userbase of 20 million users

Investor Pitch Deck – MBM Management & Consulting LLC

Ruskin Felix Consulting LLC partnered with MBM Management & Consulting LLC, to create an investor pitch deck highlighting the overview, and working of the business, B2B benefits of the company, B2C benefits, and the functioning of the business. The pitch deck also helps in understanding the market trends, operations plan, financial projections, and investor information. 

They are a Montana Based Limited Liability Company with an exclusive management agreement with CannaConnection LLC (A licensed Marijuana Provider firm in Montana). They provide Quality Marijuana for medical and therapeutic benefits.” They also entered the recreational marijuana industry which has been voted in by 57% margin on November 3, 2020.

They are strategically placed to provide such marijuana both for medical and recreational purposes in Montana and in the US at later stages. The Montana Cannabis market is expected to hit $400 Million within a few years.

There is to become a Market leader in Medicinal Marijuana Production and revenue in the Montana Market and other US Markets.  To become a Market leader in Recreational Marijuana Production and revenue in the Montana Market and other US Markets. High Quality and scalable operations to provide all types of Marijuana based products including expansion by way of licenses as a Marijuana Provider.

Through their strategic partner Canna Connection LLC and their expertise, they wish to gain their part of the $400 Million potential Cannabis market in Montana and expand further into the market through operations and market-focused products.

Investor Information:

  • Company Overall Valuation: USD $7 Million
  • Available for Sale: 40% of Stake in MBM LLC

Investor Classes:

  • 1 Unit block – USD $75,000
  • 10 Unit block – USD $700,000
  • 40 Unit block – USD $2,800,000

Mode of Ownership: Equity Stake in Company

Type of Participation: Passive

Point of contact: CFO – Philip ‘Marc’ Hays

Documents available on Request

Investor Pitch Deck – The Upside Space

Ruskin Felix Consulting LLC partnered with The Upside Space, to create an investor pitch deck highlighting the overview, and working of the business, B2B benefits of the company, B2C benefits, and the functioning of the business. The pitch deck also helps in understanding the market trends, operations plan, financial projections, and investor information. 

A curator-led online art platform that will integrate businesses into the digital economy through NFT-based assets. They aim to bring a revolution in the NFT space by democratizing NFTs and making them accessible to each individual and enthusiast. They wish to integrate Real and digital world worlds through various Mediums and mechanisms. Businesses should be able to garner this resource and provide better quality products to their customers through loyalty programs and loyalty.

  • Democratizing NFTs – Integrating the Real and digital world by providing global accessibility.
  • Disruptive Technology – Marrying analog or digital art with disruptive technology 
  • Art Ecosystem – Building a fair, accessible, more transparent & ecosystem in digital space with the highest security level

The key features of the app include: 

  • Curated – They want to offer curators and artists who are new to this space a chance to explore it in the most supportive way possible.
  • B2B Partnerships – The focus will remain on leveraging B2B partnerships for fashion, apparel brands, and businesses with loyalty-based membership programs
  • Exclusive NFT Collections – Selective quality collections curated by globally recognized Artists
  • Democratization Of NFTs – We aim to bridge the gap between analog and digital art by making NFTs accessible to all. Users will be able to buy NFTs from the loyalty points available to them as well.

As per the Projected userbase and projections, the project will be valued at $287.2 Million. With a 25% range, the valuation on a 5 Year-forward basis is $258 million – $316 Million. Pre-Money Valuation: With a total projected DCF value of $169 Million, The Pre-Money Valuation of the TUS will be $24 Million. The total raise for the project is expected at $7.2 million.

The roadmap of the project is as follows:

  • Q1-Q2 2022 – MVP creation and product planning.
  • Q3 2022 – Official Launch of Portal with the Main exhibition – August Launched in 7 countries.
  • Q3 2022 – 3 Primary Exhibitions with 4-8 Artists in each Exhibition and Initiate B2B business with generative art.
  • Q4 2022 – Introduce Institutional Partnership with Music NFTs While organizing 7-8 exhibitions across the Quarter. 
  • 2023 – Integrated scaling of operations with Presence in 50 countries.
  • 2024 – Achieving market leader status in Niche and B2B NFT Industry.

Investor Pitch Deck – Echoes of Space

Ruskin Felix Consulting LLC partnered with Echoes of Space, to create an investor pitch deck highlighting the overview, and working of the business, B2B benefits of the company, B2C benefits, and the functioning of the business. The pitch deck also helps in understanding the market trends, value additions, design processes, and service verticals.

Most people who want to design or update their space don’t know where to start, have the time to brainstorm and shop, or even know what their personal style is, to begin with. Former principal designer Pria Rajput created Echoes of Space out of personal and business needs.

She understood the struggles of additional fees of designing space and shopping for furniture, no set process for guidelines, and hard to justify design without a visualization. Gives designers a platform to interact with each other to share their creative work and ask questions, giving them a community to learn and grow. The Echoes of Space platform reflects and solves these common problems by connecting people to experienced designers and acting as a shopping portal for them to buy all their newly recommended furniture in one click.

Echoes of Space is the next digital movement for the Real estate industry. Echoes of Space was created to accommodate user budgets with their competitive pricing for 3D rendering packages and cut all the associated fees that come with hiring a designer in-house. 

Their value additions include: 

  • Saves Time & Money – 3D renderings enable a designer to customize and identify possible mistakes in a layout. Project Approval can be done by all stakeholders.
  • Comprehensive 3d Renders – With 3D renderings, interior designers can develop presentations, virtual reality views, animated videos in 3D spaces, 360-degree photos and videos, and 3D walkthroughs.
  • 100% Customer Satisfaction – With 3D renderings, designers can illuminate real-life depictions of objects with the help of distinctive lights and shadows as well as lively hues.
  • Boost Sales and Conversion – 3D interior renderings can positively influence stakeholders or buyers by depicting every micro detail of an interior project. Best for Luxury design projects.

Their renderings show you the position of the structural components, furniture, appliances, and the tool to shop the interior items or similar items directly from the final rendering of one’s proposed space. 

Their design process includes:

  • Conceptualization – prepare the complete concept of the design through 3D modeling.
  • Final rendering – Complete the final model and 3D render.
  • Shop products – shop the products directly from the renders through their online store.

Their service verticals include:

  • Residential interior
  • Residential exterior
  • Commercial interior
  • Hospitality interior

Investor Pitch Deck – Bookme.pk

Ruskin Felix Consulting LLC partnered with Bookme.pk – Pakistan’s No. 1 travel app, to create an investor pitch deck highlighting the overview, and working of the business, B2B benefits of the company, B2C benefits, and the functioning of the website. The website’s features, authentication, services, partners, and financial viability. 

Bookme.pk – ticketing platform, Pakistan’s No. 1 E-ticketing Platform:

  • Leading choice for Travel Operators and Passengers alike.
  • Digitizing bus companies and offering exclusive fares for our users along with multiple digital payment options.
  • Services ranging from bus travel, airline, hotel booking, cargo services, and event ticketing.
  • User-friendly app, multiple API integrations.
  • Exceptional customer service.

Their vision is to become the biggest digitizer of the Pakistan Ticketing and Booking Industry. Their USP is their Pricing Policy, which is extremely discount-driven, which will help them build a dominant market share in the travel and tourism Industry. Their business verticals include Travel, Tourism, Entertainment, Car Pooling, and Logistics. 

Their service ranges from Bus ticketing to Blockchain. Some of their prominent service offerings include:

  • Bus Ticketing – Biggest Network of Buses for E-ticketing as a Platform.
  • Airlines – Network with All Airlines for Online Booking & Ticketing.
  • Cinema – E-tickets available for all major theatres and shows across Pakistan.
  • Hotels – Bookings, and vacations available for a network of Hotels & Resorts.
  • Blockchain & AI – Blockchain Driven Platform for API Integration to Manage Data as Resource.
  • Events & Experiences – Ticketing for Events & Experiences for Entertainment and Leisure.

In 2020, Bookme successfully closed a pre-series A round of a half a million USD with Lakson Venture Capital (Lakson VC). Lakson Group is one of Pakistan’s leading business conglomerates. Established in 1954 the group manages industry leaders in the following sectors: agri-business, call centers, consumer non-durables, fast food, financial services, media print, technology, and travel. 

Project – Wetra – Blockchain

Ruskin Felix Consulting LLC partnered with Wetra to prepare a whitepaper that highlights the project overview, background, opportunity, challenges and competitive analysis. The report details the solutions with respect to the channels marketplace, trade display, feedback and rating, exchange interoperability, fiat connectivity, stop-loss protection, expert portal, rewards and incentives. The report also emphasizes on the token topology which comprises of the subscription fees, token discounting, and trading fees. The report provides details of the business model, marketing and technology which is important to understand the scale of operations of the project. 

The Wetra platform provides users the ability to enjoy cryptocurrency trading based on following experts according to the expert portfolios and tips. Experts set up channels and users subscribe to the signals that allow them to trade and benefit from the knowledge of these experts. Unlike other trading platforms, the users don’t need to learn about each cryptocurrency and make their own assessments — rather they can simply trade according to the signals of the experts to get similar results. Unlike crypto index funds or algorithmic trading, the Wetra platform provides a variety of assets. Users can subscribe to multiple channels for different portfolio allocations.

The Wetra is a non-custodial platform, which means that Wetra does not hold any user funds on the platform. The traders and participants use their already existing wallets and cryptocurrency exchanges through an API connectivity that allows the Wetra platform to connect between the channel signals and the existing portfolios of the participants on the platform. This also eliminates all custodial risk from Wetra because the platform doesn’t operate as an exchange itself. Platform users get to continue with the wallets they already have, and use decentralized as well as centralized exchanges.

Wetra allows users to stay with the exchanges and wallets that the users already hold. Wetra does not carry any custodial risk, because all trades are implemented through the users’ accounts on the centralized and decentralized exchanges that they already use. Users maintain full control of their cryptocurrency assets and wallets, and simply pay monthly subscriptions for the channels they choose. The channels broadcast signals to the Wetra users, allowing them to manually or automatically execute trades that copycat the experts they follow. Wetra recruits top crypto experts to the platform by providing them an easy and direct way to create extra income. Experts receive 80% of the subscription fees, without any need for additional advertising, promotion, or creation of online products and courses. The best traders receive additional monthly rewards for their performance.

WTRA shall only be made available for purchase through its token sale or on the secondary exchange market. Wetra will create 500,000,000 (500 million) total WTRA.

Project – Survival Civilization – Blockchain

Ruskin Felix Consulting LLC partnered with the survival civilization to prepare a whitepaper that highlights the industry overview and provides us a brief of the game. The report sheds light on the business model, revenue model and the survival civilization gameplay. The report tries to explain the tokenomics, token segmentation, and the coin circulation plan. The report emphasizes on the token summary by explaining the token utility, NFT marketplace, and the gem coin utility. 

The game Survival civilization is a real-time, multiplayer and 4x strategy game (Explore, Expand, Exploit, Exterminate) set in a mirroring world. This game also has some simulation elements. It has both strategy and adventure modes. The players will start the game on their real Map based on their location preference in the signing up process. 

Their Vision is to change the narrative of Real-time strategy games completely. We plan to execute this vision by focusing on integrating the blockchain and mobile gaming industries. Their primary goal is to deliver customer satisfaction in terms of visual quality and special features in the game. They also aim to integrate this into a blockchain-based metaverse environment and thus, they want gaming to be a source of entertainment and income for everyone involved.

Survival Civilization will initially be available on iOS and Android and will be released in 2023. In this game, players will be able to implement their strategies in a highly engaging RTS-based game with resource management, a dynamic trading marketplace and socially focused overall gameplay. Players will also be able to interact with the game mechanics and earn and utilize NFTs across the game as assets and earn use and trade tokens in-game to create a self-sustaining economy.

The project will look to reward players for playing the Survival Civilization game through in-game rewards and earnings. Players who continue to stay engaged with the game and create further assets will be able to earn the $GEM coins in the game. Each level increase, up-gradation of structures, and winning the bounty will help the player earn $GEM coins. These detailed actions will be outlined in the gameplay.

These coins will then be convertible to SVIC token, which can then be used by the players for all token utilities, including but not limited to:

  • Buy and Sell Land Assets
  • Buy and Sell Secondary NFT assets and collections
  • Stake the NFT assets
  • Stake the Primary SVIC coin

Project – SolGods – Blockchain

Ruskin Felix Consulting LLC partnered with SolGods to prepare a whitepaper that highlights the SolGods platform, concept and the project summary. The report shed light on the project plan by laying emphasis on the NFT staking, Lottery system, Faction war and building bases. The report talks about the tokenomics and business model by providing details of the sources of revenue, coin distribution plan and the roadmap for the project. The report provides details of the core platform modules which comprise of the integrated P2E platform, inter-connected NFT collections and the NFT marketplace. 

The Sol Gods NFT collection is a set of NFTs that have been launched in the market to build a strong community that holds, earns, and grows through the engagement and development done on the NFTs and its Platform. The company will look to also create an exclusive NFT marketplace for itself, which will enable users to transact with the other unitholders and community for buying and selling transactions. The company also plans to launch 2 further collections, ensuring adequate flow and hype to sustain further community engagement on the Platform. The collections that have been launched are as follows:

  • SolGods
  • Fractures

Gods and Fractures can be sent to ‘meditate’ (In effect – Stake). They can be sent for 1 month, 3 months or 6 months. The more extended periods are incentivized by yielding a higher staking return rate. All Pay-outs will be made weekly – for 7 days.

There will be a lottery available to all NFT holders every week twice. All token holders will be able to buy a ticket in the same by utilizing $GOD tokens. The lottery winners will have the opportunity to earn NFTs from the other Launched collections (Bridged & Forgotten). This lottery will be conducted twice every week. The price for the ticket will be 100 $GOD token. The project will also continue to add further value additions in the lottery. Gods and Fractures go into ‘Meditation’ to earn the gaming token, $GOD. Users can pay $GOD to send Bridged on quests. Bridged will return after 5 days (25%). In return, The Bridged will have a bounty of gathered items. 

Some of the key sources of revenue for this project are as follows:

  • Digital Assets Sale – NFTs: The digital assets sale of all the NFT collections will be the initial form of revenue for the company. This will also include the overall fee being expended to develop these NFTs through missions and quests on the Platform.
  • NFT Minting Fee: NFT assets can also be created by developing and minting NFTs. To mint these NFTs, the owners would need to expend a particular value of tokens. This will be referred to as the NFT minting fee for assets.
  • Transaction Revenue – NFT Marketplace: All transactions through the NFT marketplace will be charged with a set fee of 3% a transaction fee. This value will then be put back into circulation through the liquidity pool or taken out of the overall token supply.

Investor Pitch Deck – RPay

Ruskin Felix Consulting LLC partnered with RPay – a digital wallet solution to create an investor pitch deck highlighting the overview, and working of the mobile wallet, B2B benefits of the business, B2C benefits, and the functioning of the mobile app. The features, authentication, security, technology stack, and the process of acquiring R Pay are also highlighted in the pitch deck. 

R Pay is a digital payment solution, designed specifically for organizations to organize the payment processes and control the movement of funds and the removal of cash easily and securely. Digital Payments are turning into a standard in a ton of nations. It’s the ideal time for any business to join the rebellion. R Pay provides digital wallet technology, software with different UI designs, a user-friendly interface, eye-catching color combinations, and astonishing mobile app designs. R Pay provides features like hassle-free signup, loading and sending money, withdrawing cash, paying merchants, buying tickets, instant notification, limited liability, etc. R Pay helps one to be free from the limitations of cash with the best in-class digital payment service.

R Pay is feature rich with simple to utilize interface and they have trained developers and designers, who are ready to corporate to client contemplations and push one’s business to the zenith. It is unequivocally expressed that as an issue of strategy we do not plan sites indistinguishable from some other. They just outline every new site with similar functionality. R Pay gives its clients a completely utilitarian service wallet to fill their hearts with joy today lives are simple and safe. 

R Pay is a secure digital wallet that empowers individuals, as well as businesses, to take full control and manage their finances anytime, anywhere. It enables all financial operations; sending, receiving, and managing money directly through their mobile app. R pay to support all kinds of online and offline POS. We provide payment confirmation on POS, configurable for QR scanners, and customers can pay. 

Investor Pitch Deck – Huron Wholesale Supply

Ruskin Felix Consulting LLC partnered with Huron Wholesale Supply to create a corporate profile of the company by highlighting the overview of the company, and the products and services offered by them. 

Huron Wholesale has been one of Michigan’s top suppliers of wholesale commercial construction building materials for over 25 years. They carry an extensive inventory of everything from frames, doors to ceiling tile, and everything in-between. They also stock a lot of hard-to-find items that one will not find at their typical big box store. They work closely with a huge variety of products and companies in various segments. 

  • Doors and mirrors – Their offering includes a full complement of metal doors and frames that meet the important requirements-from fire-rated cores to energy cost savings.
  • Frames – Their hollow metal frames are designed for standard and heavy-duty applications and are perfect for a wide array of application in commercial, multi-family, industrial and institutional buildings. 
  • Ceilings – The ceilings and walls one creates in a space are more than mere surfaces. They offer aesthetic beauty that inspires creativity and contributes to well-being in offices, schools, medical facilities, hotels, and more. They offer acoustic benefits that help workers focus, students learn, and patients heal.
  • Suspension systems – Their Our re-engineered suspension systems are faster and easier to install than ever. With input from contractors and field installers, they have redesigned their acoustical suspension systems to create complete grid solutions that saves one time and money.
  • Bathroom – Their washroom accessories include a combination of towel and waste units, sanitary napkins or tampon vendors, soap dispensers, mirrors, paper towel dispensers, waste receptacles, and hand dryers. 
  • Security – They provide some of the leading security solutions for both retail and business use. Their hardware products include a range of keypad locks, smart locks, smart deliver box, front door bundles, smart cabinet lock, patio door locks, door lock hardware, accessories and safes. 

They offer a complete range of access solutions making people feel safe and secure in simple and convenient ways with products in areas such as mechanical and electromechanical locking, access control, identification technology, entrance automation, security doors, hotel security and mobile access.

  • Hardware & accessories– Some of the Key products available are Mechanical Locks, Exit Devices, Surface Door Closers, Electrified Solutions, IC Cores, Cylinders, Master Key Systems, Deadbolts, Sliding Barn Door Hardware, Commercial Hinges, Flat Goods, General Hardware, Electronic & Electrified, Locksets, Hinges, Pivots, Thresholds and weather sets. 

Sand Crushing and Mining – Investor Documentation – Africa

Ruskin Felix Consulting created a comprehensive business plan for crushed sand by understanding the industry, global market, market structure, growth drivers, market dynamics, operational analysis, development approach, opportunity analysis, and the financial viability of the product. We also created the go-to-market strategy, pricing mechanism, and transition, built competitive advantages, and understood the source of revenue for expansion.

The main aim of the business is to set up a unit for Sand crushing, crushed stone, and gravel manufacturing with a target focus and unit plant in Africa. The plan also analyses and evaluates the setting up of the plant in countries of Africa and recommends the most suited country in terms of both the value generated and the opportunity available. The overall business model is initially very streamlined, and the company will expand into various other mining industry segments of minerals, ores, and rare metals from an overall expansion perspective. The complete aim is to provide high-quality products in the field of crushed stone, gravel, and manufactured Sand through its unit operations. The company will run on various business models, once it looks to expand but initially will be focused on creating B2-B relationships by way of an established distribution network.

The demand for cost-effective and efficient methods of producing crushed sand is increasing as natural sand deposits near growth centers deplete and environmental regulations become more stringent. What adds to the significance of the change is the rapid pace of urbanization. According to the United Nations, the urban population could double to 6.5 billion by 2050. To accommodate growing populations, additional housing, parks, roads, and subways are required – and all of these require sand in some form or another as a fundamental building component. 

The project is profitable with a net outlay of $3.1 Million. The valuation of the company is $26 Million, and that value should be used to raise funds for the company. The project is viable and should be executed as it has a positive NPV of $10.9 Million on a 5-Year projected basis. Further expansion from Ghana to other countries like South Africa should also be done as well as lateral expansion into mining and processing of other minerals and ores which are highly available in the African Subcontinent. 

The overall capital required for setting up the 500 tph plant is $3.12 million. This should be raised at an overall valuation of $26.47 million. The overall valuation of the Sand Crushing Plant will be $26. 79 million. This is based on a weighted average value of PE-based valuation on EBITDA and FCFF and the NPV of the project and the overall terminal value of the project. The range for the valuation with a 10% factor is $24.11 million to $29.47 million. 

Fruit Processing Plant – Investor Documentation – Ghana

Ruskin Felix Consulting LLC partnered and created a comprehensive business plan to understand the fruit processing industry in order to set up a fruit processing plant. We assisted them in understanding the global industry, regional industry and the market size. We gave them a brief of the market dynamics, growth drivers, industry challenges, industry opportunities, demand analysis, and the financial viability of the plant by providing them with the cost, revenue, and summary projections. 

The main objective of the business is to set up a fruit processing plan with a target focus on Ghana in West Africa. The plan analyses the opportunities and challenges in setting up the plant. Ghana is a commercial producer of tropical fruits, with the Ashanti Region producing the majority of the country’s citrus. The United Kingdom alone imports nearly 2,000 tons of fruits from Ghana each year, according to estimates. Ghana produced 829,554 tons of citrus fruit in 2019. Ghana’s citrus fruit production climbed from 155,417 tons in 1970 to 829,554 tons in 2019, expanding at a 9.14 percent yearly rate. In Ghana, oranges are the most common citrus fruit, but limes, lemons, and tangerines are also grown. The Late Valencia orange type is the most widespread, accounting for 85–90 percent of all citrus orchards. Late Valencia, Sweet Mediterranean, and the local variety are the three most popular cultivars for processing, and they are collected twice a year in the peak and minor seasons. This allows for the introduction of early varieties onto the market. 

Fruit juice intake is highly common in Ghana. This is primarily due to the rise of a health-conscious middle class. According to the “Reviving a Dying Industry Report,” Ghanaians consume 10.4 million liters of fruit juice each year. Imports are now meeting most of this demand. Local production to round out the picture Blue Skies Limited and Papso Ghana Limited are two of Ghana’s largest producers. The temperature and soil composition of Ghana is conducive to the cultivation of tropical fruits. Mangoes, pineapples, citrus fruits, and coconuts are just a few of the fruits grown in the country.

The project has a NPV of $638K over the first 5 years and an IRR of 89.7% throughout the cashflows of the project. The overall valuation of the business on a Post money 5-year Multiple is $3.64 Million. With a 10% range deviation, the valuation range is $3.27 million – $4 million. The overall funds needed for the business are $790k. This fund will be applied in the setup cost and initial operational costs.

With a business having lesser capital outlay and good visibility, the project is a feasible project both in terms of its projected performance and its overall cash flows and IRR. The upfront cost will be mostly utilized for setup and working capital expenses of the company. With a 5 Year Forward, Post money Valuation of $3.64 Million, the business is viable and profitable for all investors coming on board.

Waste Management – SaaS Application – Investor Documentation – Dubai

Ruskin Felix Consulting LLC created a comprehensive business plan for waste management – SaaS application. We helped in understanding the waste management patterns, consumer profiling, population details, market segmentation, total available market, serviceable available market and service obtainable market, product mix assessment, target market, geographical viability, location assessment, financial viability, cost projections, financial metrics, capital requirement and valuation of the company along with a strategic roadmap and a go-to-market strategy. 

The app is built to provide convenient waste management services to all consumers for effective collection of waste. The app includes three main features including removal of sewage water, removal of wastewater and removal of rainwater. The app is designed in a way to provide an easy and smooth experience to all their customers. The app includes features such as truck booking, fare calculator, live tracking of truck, payment, messaging and calling, driver rating and analysis, booking history, cancellation, schedule for later, flexible options, time of arrival, payment via cash or card. The app is easy to install and requires a few processes before one can begin using the app to its full capacity. The key features are as follows: 

  • Easy registration and sign-in
  • Push notifications
  • Account management
  • Social media login
  • Quick bookings
  • Live tracking
  • Live chat with driver
  • Real-time updates
  • In-app payments
  • Rating and reviews
  • Offers and promos

Various features for the viewers will be launched including an emergency mode for water clogging that they will be able to use for. Due to the heavy rains in particular regions of Dubai, the collection of water waste and rainwater waste can become extremely difficult. To prevent from any mismanagement in supply of trucks, the app would also have a special feature called ‘emergency mode’. 

The overall valuation of the company is based on 3 valuation methods and is computed based on the weighted average of the valuation methods. The overall valuation of the company (Post Money) is AED 41.17 million on a 9 Year forward basis. The methods used to compute the value of the company are:

  • PE multiple of FCFF cash flows
  • Overall Project NPV Valuation – DCF Valuation
  • Terminal Value Method

The range of valuation for the business is computed at: AED 37.05 million to AED 45.28 million. The net present value of FCFF is AED 12.75 million. As the initial investment in this industry will be low as the SaaS platform will not need high capital investment, the relative IRR of the project will be very high. The projected IRR is 1083.90%. The projected IRR (net cash flow0 is based on 1202.29%. The business is substantially cash flow positive and thus the investor will continue to earn from the business through its net positive cash flows.

Elemantra Enterprises – Investor Documentation

Ruskin Felix Consulting partnered with Elemantra Enterprises to create a comprehensive business plan and strategy report. We helped them to understand the industry overview, market capitalization, market segmentation, fluctuations in the industry and the future scope, growth drivers, industry challenges, industry opportunities, market entry strategies, total available market, serviceable available market, service obtainable market, and the financial viability of the business which includes the cost, revenue, and cash flow assessment. 

Elemantra Enterprises is a social enterprise in the WASH sector (water, sanitation, hygiene and waste management). We aim to provide cost-effective equipment and solutions to reduce, reuse, recycle and help in managing waste of different kinds. Elemantra began operations in March 2013 with the objective to offer equipment and solutions for sanitation, hygiene – especially menstrual hygiene – and domestic hazardous waste-management.

Elemantra would undertake sanitary pad incinerator installation projects for Schools, Corporates, and Government offices in India. The product line would be constantly updated to provide new technology which could give better performance and help in reducing secondary infections and reduce pollution. The company also has plans to create partnerships with other international hygiene solution providers to increase its product offerings for clients, India’s first aggregator of Sanitation products.  Their unique range of products include equipment and technologies for the management and mitigation of menstrual waste and women’s hygiene, municipal solid waste, bio-medical waste, food waste, agro and forestry waste. The future products in pipeline include the sanitary pad vending machine, bio-medical waste indicator, smart – self sorting bins, and plastic waste shredders and grinders. 

The company will also be focusing on CSR initiatives of various corporates to find women health and hygiene as a focused campaign. These avenues will be key to the success of the business as a single corporate client may result in various machine orders for each of their offices. The same aspect will be tapped into for Co-op Housing societies as well and social awareness will be key to the company’s underlying campaign. The company will also target corporates looking to initiative CSR campaigns in the sanitation space and collaborate with them to increase their client base and brand visibility. Elemantra will also advertise their products on the GeM (Government e-Market Place). 

The overall funds to be raised by the company are INR 4.34 Crores. This includes the Pre-development cost of the project as well. The current valuation of the company is on a post-Op basis, the overall Value assessed includes the NPV based return at 75% weightage as this return metric is usually the most conservative as it computes valuation on a free cash flows basis. The valuation of the company is thus assessed at INR 13.74 Crores. At a 15% deviation range. The valuation range is between INR 11.68 Crores and INR 15.8 Crores. 

Considering the business’s valuation, the business has very high potential due to the scalability and business model the business has. As a result, the business should raise an amount of INR 12 – 20 Crore to cover the net cash flow that the company is expected to utilize in the first three years of the business’s operations.

MicroCredit Lending – Investor Documentation – Columbia

Ruskin Felix consulting LLC partnered with Globzen to help them with a comprehensive strategy report and to understand the cryptocurrency industry, global industry, demand assessment, risk assessment, product strategy, product timeline, product design, initial coin offering, global positioning, procedure and issuing ICOs, blockchain technology for their new product. RF Consulting helped Globzen to understand business opportunities and the financial viability of their product. Along with that, we created the investor documentation and assisted them in understanding the exchanges and trading platforms of cryptocurrency. 

Globzen is a new generation social media platform that aims to outdo “hate speech, fake news, and discrimination” in social interactions. they promise radical transparency in handling personal data and algorithmic processes in their network. They commit to providing clear and legible terms of usage at the outset and whenever there are changes. This case is based on the integration of social media, e-commerce and cryptocurrency. 

Globzen offers a marketplace feature which is designed for both individuals and businesses, and third-party sellers to sell products and services to buyers/users. Globzen coins for trade opportunity on the marketplace. The features of Globzen platform are unique and interface is user friendly, so that a new user can also become familiar with the features in one go. 

The overall rollout for testing took place in 2021 on the existing users for the social media platform. During that time, the complete procedure and due diligence was initiated for the crypto currency by the company and e-commerce was only in its development phase. The second phase focused on building the user base of the social media platform and using that platform to launch the cryptocurrency that has been registered. The company plans to get into the testing phase for the e-commerce Platform in 2022 during which existing users from the platform will be using it. The phase 3 focused on creating awareness, integrating the cryptocurrency with the marketplace and promoting trading of the crypto using the social media platform while increasing the userbase there. The final phase involved the successful and seamless integration of the e-commerce and social media platform and using the cryptocurrency for transactions in the portal and increase the tradability of the crypto among other alternative coins.

The plan consisted of initially engaging with users on the social media platform and building user numbers. From 2021 onwards, the users were motivated to engage with the site by distribution of their cryptocurrency on levels of their engagement with the website – globzen.com.

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