Safari trails bounties built Botswana’s global travel reputation over decades attracting discerning, high value European and American tourists spending upwards of $1700 per trip – almost 4X African average – prior to pandemic though the largely non-consumptive, low density offerings centered around wildlife, wilderness and cultural heritage appreciation now need safeguarding amidst climate change priorities dawning necessitating focus around carrying capacities resilience evaluations impacting licensing approvals, niche segments diversification through experiential products crafting like astro tours leveraging clear Outback night skies and locals skill building maximization prioritizing community stakes equitable distribution going forth.
However balancing reopening ambitions with ecological equilibrium and livelihoods interlinkages warrants coordinated impetus between public custodianship entities like parks services mandated upholding biodiversity health foremost while private suppliers largely determine recall potential through customer delight journey curation.
Luckily, our responsible tourism advisors at RFC bring deep partnership facilitation experience helping Botswana refine policies, build capabilities and promote sustainability differentiations essential for augmenting brand equity as pioneers upholding principles long lasting!